Clifford G. Christians; Mark Fackler; Kathy Brittain Richardson; Peggy J. Kreshel; Woods, Robert H., Jr. Pearson Education (US) (2011) Saatavuus: Loppuunmyyty Pehmeäkantinen kirja
Clifford G. Christians; Mark Fackler; Kathy Brittain Richardson; Peggy J. Kreshel; Robert H. Woods Taylor & Francis Inc (2016) Saatavuus: Tilaustuote Pehmeäkantinen kirja
Clifford G. Christians; Mark Fackler; Kathy Brittain Richardson; Peggy J. Kreshel; Robert H. Woods Taylor & Francis Ltd (2016) Saatavuus: Hankintapalvelu Kovakantinen kirja
Clifford G. Christians; Mark Fackler; Peggy J. Kreshel; Kathy Brittain Richardson Taylor & Francis Ltd (2020) Saatavuus: Tilaustuote Kovakantinen kirja
Clifford G. Christians; Mark Fackler; Peggy J. Kreshel; Kathy Brittain Richardson Taylor & Francis Ltd (2020) Saatavuus: Tilaustuote Pehmeäkantinen kirja
Clifford G. Christians; Mark Fackler; Peggy J. Kreshel; William J. Brown; Yayu Feng; Holly K. Overton; Kathy B Richardson Taylor & Francis Ltd (2024) Saatavuus: Tilaustuote Kovakantinen kirja
Clifford G. Christians; Mark Fackler; Peggy J. Kreshel; William J. Brown; Yayu Feng; Holly K. Overton; Kathy B Richardson Taylor & Francis Ltd (2024) Saatavuus: Tilaustuote Pehmeäkantinen kirja
Routledge (TANDF) Sivumäärä: 290 sivua Asu: Pehmeäkantinen kirja Painos: 2 Julkaisuvuosi: 2009, 07.07.2013 (lisätietoa) Kieli: Englanti
Applied Public Relations provides readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. Through the presentation of cases covering a wide variety of industries, locations, and settings, authors Kathy Brittain McKee and Larry F. Lamb examine how real organizations develop and maintain their relationships, offering valuable insights into contemporary business and organizational management practices. "[...] Well written and organized. It provides much food for thought as students and professors stress the traditional technician and persuasion-oriented management facets of the field." -- Hugh M. Culbertson, Journalism and Mass Communication Quarterly