John B. Vinturella | Akateeminen Kirjakauppa

Far more interactive than traditional textbooks, this book is appropriate for a high-participation course in entrepreneurship or new venture creation at the undergraduate and graduate level. With its questioning style, high-quality enrichment materials, and real-life experiences, The Entrepreneur's Fieldbook helps students learn through its use of chapter objectives, exercises, case studies, checkpoints, chapter summaries, and review questions. It is also appropriate as a great supplemental text for a wide range of entrepreneurship courses.