Sivumäärä: 176 sivua Asu: Pehmeäkantinen kirja Julkaisuvuosi: 2009, 08.01.2009 (lisätietoa) Kieli: Englanti
For undergraduate and graduate students in management and entrepreneurial courses.
With a focus on practical techniques, entrepreneurs learn how to stretch resources and thrive on lean budgets.
The text focuses on bootstrapping techniques for a variety of ventures-from small, family-owned businesses to high-growth upstarts. While this book treats the subject of securing initial financing for the start-up venture, it also fully explores how entrepreneurs manage and sustain the business as it grows.
