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Irving Rein | Akateeminen Kirjakauppa

Haullasi löytyi yhteensä 12 tuotetta
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Marketing Asian Places
Philip Kotler; Michael Alan Hamlin; Irving Rein; Donald H. Haider
John Wiley & Sons (2001)
Kovakantinen kirja
34,50
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
High Visibility, Third Edition
Irving Rein; Philip Kotler; Michael Hamlin; Martin Stoller
McGraw Hill (2006)
Kovakantinen kirja
36,00
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
The Elusive Fan: Reinventing Sports in a Crowded Marketplace
Irving Rein; Philip Kotler; Ben Ryan Shields
McGraw-Hill Education - Europe (2006)
Kovakantinen kirja
46,70
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Maximal Orders
Irving Reiner
Oxford University Press (2003)
Kovakantinen kirja
195,70
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Orders and their Applications - Proceedings of a Conference held in Oberwolfach, West Germany, June 3-9, 1984
Irving Reiner; Klaus W. Roggenkamp
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG (1985)
Pehmeäkantinen kirja
39,90
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
The Sports Strategist - Developing Leaders for a High-Performance Industry
Professor of Communication Studies Irving Rein; Lecturer in Managerial Communication Ben Shields; Founder and Presid Grossman
Oxford University Press Inc (2014)
Kovakantinen kirja
61,10
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Class Groups and Picard Groups of Group Rings and Orders
Irving Reiner
American Mathematical Society (1976)
Pehmeäkantinen kirja
32,40
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
The Sports Strategist - Developing Leaders for a High-Performance Industry
Irving Rein; Ben Shields; Adam Grossman
Oxford University Press (2017)
Pehmeäkantinen kirja
87,30
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Character Disorders in Parents of Delinquents
Beatrice Simcox Reiner; Irving - Joint Author Kaufman
Hassell Street Press (2021)
Kovakantinen kirja
39,60
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Character Disorders in Parents of Delinquents
Beatrice Simcox Reiner; Irving - Joint Author Kaufman
Hassell Street Press (2021)
Pehmeäkantinen kirja
23,60
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Marketing Places - Attracting Investment, Industry, and Tourism to Cities, States, and Nations
Philip Kotler; Donald H. Haider; Irving Rein
Simon & Schuster (2002)
Pehmeäkantinen kirja
31,00
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Representation Theory of Finite Groups and Associative Algebras
Charles W. Curtis; Irving Reiner
American Mathematical Society (2006)
Kovakantinen kirja
103,60
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
John Wiley & Sons
Sivumäärä: 460 sivua
Asu: Kovakantinen kirja
Julkaisuvuosi: 2001, 20.11.2001 (lisätietoa)
As Asia enters a new era of fierce global competition for investment, people, and tourists, which places will be successful? Who will be the new Asian winners? The challenges and threats to Asian prosperity have never been greater as new opportunities arise and new threats mount at an increasingly faster rate. Nowhere in the world are the stakes for recreating development models more acute. And nowhere is the need for strategic place marketing greater. Fortunately, successful examples are everywhere.





Beijing picked up the pieces from its failed bid for the 2000 Olympic Games, worked to figure out what went wrong, and overhauled its communication and marketing program to bid for the 2008 Games - successfully. Three things accounted for its success: massive efforts to match IOC criteria, an effective government and corporate partnership, including foreign investors, and pushing the idea of a completely new venue for the Games.





Small success stories are important, too. School children in Cambodia's tiny village of Robib connect to the outside world using e-mail and the web, and villagers participate in e-commerce through their own website, www.villageleap.com. The first US$6,000 raised selling handcrafted silk products to overseas buyers was used to set up a pig farm. Places like Robib are showing that technology has a profound impact in the development of previously isolated places in Asia.





In this changing and challenging environment, places need to adopt a strategic marketing plan to maintain and develop the advances they have achieved. Marketing Asian Places shows how to attract initial investment, maintain the development through targeted policies, and establish a high-profile investment environment for long-term growth.

Loppuunmyyty
Myymäläsaatavuus
Helsinki
Tapiola
Turku
Tampere
Marketing Asian Placeszoom
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ISBN:
9780471479130
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