G. Keong Leong | Akateeminen Kirjakauppa

Unlike other books, which are primarily casebooks, books of readings, or designed for a non-classroom audience, this book is primarily text, with some cases and numerous real-world examples. The book is comprehensive and integrates the classical foundations with recent application advances. The chapters are organized to show the importance and interrelationship of each topic, describing all relevant algorithms, showing their applications, and noting the strategic operations issues of how, when, where and why. This perspective integrates corporate strategy formulation and implementation within long range business planning, midrange operations planning and short-range tactical execution of the strategy, without losing its linkage with operations management fundamentals.