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CONSUMER BEHAVIOR AND MANAGERIAL DECISION MAKING

Frank R Kardes
(1998)
Kovakantinen kirja

43,30 €

CONSUMER BEHAVIOR AND MANAGERIAL DECISION MAKING

Frank R Kardes
(2003)
Pehmeäkantinen kirja

71,30 €

CONSUMER BEHAVIOR AND MANAGERIAL DECISION MAKING

Frank R Kardes
(2001)
Kovakantinen kirja

64,90 €

EXPERIENCING CONSUMER BEHAVIOR

Frank R Kardes
(2010)
Pehmeäkantinen kirja

21,00 €

INSTRUCTOR'S RESOURCE CD-ROM

Frank R Kardes
(1998)
CD-ROM

27,20 €

CONSUMER BEHAV & MANAGRL&EDUCE REBATE PKG

Frank R Kardes
(2004)
Pehmeäkantinen kirja

121,30 €

MULTI PACK: CONSUMER BEHAVIOR AND MANAGERIAL DECISION MAKING:(INTERNATIONAL EDITION) WITH MARKETING COMMUNICATIONS:A EUROPEAN PE

Patrick De Pelsmacker; Maggie Geuens; Joeri Van Den Bergh; Frank R Kardes
(2004)
Pehmeäkantinen kirja

108,60 €

APPLYING SOCIAL COGNITION TO CONSUMER-FOCUSED STRATEGY

Frank R. Kardes; Paul M. Herr; Jacques Nantel
Taylor & Francis Inc (2005)
Kovakantinen kirja

81,30 €

CONSUMER BEHAVIOR

Kardes; Frank R - Cronley; Maria - Cline; Thomas
Pearson, Prentice Hall (PRS) (2010)

2,00 €

APPLYING SOCIAL COGNITION TO CONSUMER-FOCUSED STRATEGY

Frank R. Kardes; Paul M. Herr; Jacques Nantel
Taylor & Francis Ltd (2015)
Pehmeäkantinen kirja

46,40 €

SPONTANEOUS INFERENCE PROCESSES IN ADVERTISING - THE EFFECTS OF CONCLUSION OMISSION AND SALIENCE, OF CONSEQUENCES ON ATTITUDES A

Frank R Kardes
Forgotten Books (2015)
Pehmeäkantinen kirja

36,00 €

A NONREACTIVE MEASURE OF INFERENTIAL BELIEFS (CLASSIC REPRINT)

Frank R Kardes
Forgotten Books (2015)
Pehmeäkantinen kirja

37,60 €

SPONTANEOUS INFERENCE PROCESSES IN ADVERTISING: THE EFFECTS OF CONCLUSION OMISSION AND SALIENCE OF CONSEQUENCES ON ATTITUDES AND

Frank R. Kardes
Amazon Digital Services LLC - Kdp (2015)
Kovakantinen kirja

36,10 €

A NONREACTIVE MEASURE OF INFERENTIAL BELIEFS

Frank R Kardes
Creative Media Partners, LLC (2015)
Kovakantinen kirja

32,40 €

SPONTANEOUS INFERENCE PROCESSES IN ADVERTISING: THE EFFECTS OF CONCLUSION OMISSION AND SALIENCE OF CONSEQUENCES ON ATTITUDES AND

Frank R. Kardes
CHIZINE PUBN (2018)
Pehmeäkantinen kirja

44,70 €

A NONREACTIVE MEASURE OF INFERENTIAL BELIEFS (CLASSIC REPRINT)

Frank R. Kardes
FB&C LTD (2018)
Kovakantinen kirja

60,60 €

HANDBOOK OF CONSUMER PSYCHOLOGY

Curtis P. Haugtvedt; Paul M. Herr; Frank R. Kardes
Taylor & Francis Inc (2008)
Kovakantinen kirja

97,20 €

THREE ESSENTIAL ANALYTICAL TECHNIQUES FOR THE BEHAVIORAL MARKETING RESEARCHER - MEDIAN SPLITS, MEAN-CENTERING, AND MEDIATION ANA

Dawn Iacobucci; Deidre L. Popvich; Georgios A. Bakamitsos; Steven S. Posavac; Frank R. Kardes
now publishers Inc (2015)
Pehmeäkantinen kirja

87,10 €

HANDBOOK OF CONSUMER PSYCHOLOGY, 2E

Curtis P. Haugtvedt; Paul M. Herr; Frank R. Kardes
Taylor & Francis Ltd (2021)
Pehmeäkantinen kirja

95,70 €

HANDBOOK OF CONSUMER PSYCHOLOGY, 2E

Curtis P. Haugtvedt; Paul M. Herr; Frank R. Kardes
Taylor & Francis Ltd (2021)
Kovakantinen kirja

158,30 €

Hae lisää...

Consumer Behavior and Managerial Decision Making

Frank R Kardes

43,30 €

Sivumäärä: 460 sivua
Asu: Kovakantinen kirja
Painos: 1. painos
Julkaisuvuosi: 1998, 06.08.1998 (lisätietoa)
Kieli: Englanti

Korvaava tuote: 9780130916020

For courses in Consumer Behavior.

Kardes approaches the subject of consumer behavior by using experimental psychology as the foundation, and presents his material in three overlapping sections. The text not only discusses the principles and scientific research of consumer behavior but demonstrates how companies and organizations use them every day.

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