Dr Ronald Adler; George Rodman; Doctor Athena Du Pre Oxford University Press Inc (2014) Pehmeäkantinen kirja 120,40 € |
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Concise, compact, and visually exciting, Essential Communication is a fresh approach to human communication. Written by renowned author team Ron Adler, George Rodman, and Athena du Pr , the text more accurately reflects the way that today's students communicate yet still includes more substantive content than other brief books on the market. Filled with skills-oriented concepts and learning objectives, Essential Communication is salient, practical, and engaging. KEY FEATURES * A perfect balance of scholarship and practicality in a format that is comprehensive yet concise * The most comprehensive and practical coverage of issues affecting communication in contemporary life-like social media, ethics, culture, and professionalism-in multiple contexts * Early, integrated, and effective coverage of public speaking that encourages students to be more confident and effective communicators earlier in the course * Superior ancillary materials, including an Annotated Instructor's Edition for professors and Dashboard, a reliable and easy-to-use online homework system for students, make it easy for anyone to use this text * Three concise chapters devoted to interpersonal communication (Chapters 7-9) reflect the increased emphasis in this course on communication in relationships with friends, family members, and romantic partners * An entire chapter devoted to the practical essentials of communicating for success in the workplace (Chapter 10) takes students step-by-step through the process of finding, getting, and keeping a job and communicating successfully with bosses, employees, and coworkers * Contemporary photos and captions highlight popular movies, television shows, and pop culture, prompting students to think critically about their own communication * Questions in the margins prompt students to think critically about the essential concepts in each major section
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