Matthew Rosenberg; Donny Cates; Travel Foreman; Niko Henrichon; Vita Ayala; Tini Howard; Joshua Cassara; Damian Couceiro Panini Verlags GmbH (2019) Pehmeäkantinen kirja
Economics for Business now in its 6th edition remains an essential introduction to economics for business students. It provides an accessible guide to the practical uses of economics and covers topics on the global economy, GDP growth as a policy, the rise of populism and Brexit.
Key features: •Draws on a wealth of contemporary examples to bring economic topics to life oFully updated case studies cover contemporary topics such as banking in the UAE, Amazon’s acquisition of Whole Foods, the Disney-Comcast acquisition and the proposed ASDA-Sainsbury merger. •Key economic theories explained within the context of modern business oUpdated Business applications on issues such as mergers and acquisitions, hedging and membership of the eurozone that connects economic theories to contemporary business life. •Equips students with a practical toolkit of economics skills for business oTargeted chapter exercises include concept questions, calculations and graphing practice. •Connect® resources such as algorithmic and static questions, application-based activities, graphing tutorials, maths preparedness exercises and a Testbank.
Available with McGraw-Hill Education’s Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect
