James West Davidson; Brian Delay; Christine Leigh Heyrman; Mark Lytle; Michael Stoff McGraw-Hill Humanities/Social Sciences/Languages (2011) Pehmeäkantinen kirja
Amacom Asu: Pehmeäkantinen kirja Julkaisuvuosi: 2000, 01.07.2000 (lisätietoa) Kieli: Englanti
"Author Chris Lytle had modest career aspirations. He merely wanted to be the next Walter Cronkite. But instead of being offered a job in the newsroom, he was offered a job in the sales department. He took the sales job and became an ""accidental salesperson.""
Most people don't choose sales as a career. Sales chooses them--and they end up wondering how to make the most of a profession they were never prepared for.
They don't have to wonder anymore. In The Accidental Salesperson, Lytle gives readers a road map that anyone can use to excel in sales. Lively and entertaining, this somewhat unorthodox guide is packed with thought-provoking axioms, humorous and instructive anecdotes, specific strategies, and powerful tools--everything readers need to master essential lessons in sales and professionalism.
Readers will find there are some things The Accidental Salesperson lacks--dull theories, manipulative methods, and high-pressure tactics. But with the wealth of money-generating, career-building techniques it does provide, we don't think those items will be missed."
