Authors Mary Anne Wise and Cheryl Conway-Daly detail the creation and the triumph of Multicolores, a rug-hooking cooperative in Guatemala. Rug Hooking serves as a template for how to start a non-profit business while working hand in hand with traditional artisans in developing nations. Through a compelling narrative, the authors describe how they built a business framework from within the local culture and created successful teaching strategies that encouraged both artistic advancement as well as personal growth - all the while establishing and maintaining their enterprise as a force in the global marketplace.