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Carlos J. Martinez | Akateeminen Kirjakauppa

Haullasi löytyi yhteensä 28 tuotetta
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ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - THIRD INTERNATIONAL CONFERENCE, 2016

Francisco J. Martínez-López; Juan Carlos Gázquez-Abad; Els Gijsbrecht
Springer International Publishing AG (2016)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - FOURTH INTERNATIONAL CONFERENCE, 2017

Francisco J. Martínez-López; Juan Carlos Gázquez-Abad; Kusum L. Ailawadi; María Jesús Yagüe-Guillén
Springer International Publishing AG (2017)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - SIXTH INTERNATIONAL CONFERENCE, 2019

Francisco J. Martínez-López; Juan Carlos Gázquez-Abad; Anne Roggeveen
Springer Nature Switzerland AG (2019)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : NINTH INTERNATIONAL CONFERENCE, 2022

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Marco Ieva (ed.)
Springer (2022)
Kovakantinen kirja

134,60 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : NINTH INTERNATIONAL CONFERENCE, 2022

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Marco Ieva (ed.)
Springer
Pehmeäkantinen kirja

134,60 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - FIFTH INTERNATIONAL CONFERENCE, 2018

Francisco J. Martínez-López; Juan Carlos Gázquez-Abad; Alexander Chernev
Springer International Publishing AG (2018)
Pehmeäkantinen kirja

101,40 €

LAS PUERTAS BLANCAS

Pablo Uría Díez; Carlos J. Lluch; Luis Martínez Vallés
Apache Libros (2018)
Pehmeäkantinen kirja

52,00 €

INTEGRATED MINIATURIZED MATERIALS: VOLUME 1272: FROM SELF-ASSEMBLY TO DEVICE INTEGRATION

Carlos J. Martinez; Amit Goyal; Alberto Saiani; David Gracias; Rajesh R. Naik
Materials Research Society (2010)
Kovakantinen kirja

120,20 €

INTEGRATED MINIATURIZED MATERIALS: VOLUME 1272: FROM SELF-ASSEMBLY TO DEVICE INTEGRATION

Carlos J. Martinez; Amit Goyal; Alberto Saiani; David Gracias; Rajesh R. Naik
Cambridge University Press (2014)
Pehmeäkantinen kirja

34,40 €

WORK AND EMPLOYMENT RELATIONS IN SOUTHERN EUROPE - THE IMPACT OF DE-REGULATION, ORGANIZATIONAL CHANGE AND SOCIAL FRAGMENTATION O

Carlos J. Fernández Rodrí; Miguel Martínez Lucio
Edward Elgar (2023)
Kovakantinen kirja

121,20 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : 10TH INTERNATIONAL CONFERENCE, 2023

Juan Carlos Gázquez-Abad (ed.); Francisco J. Martínez-López (ed.); Katrijn Gielens (ed.)
Springer (2023)
Kovakantinen kirja

143,50 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : 10TH INTERNATIONAL CONFERENCE, 2023

Juan Carlos Gázquez-Abad (ed.); Francisco J. Martínez-López (ed.); Katrijn Gielens (ed.)
Springer (2024)
Pehmeäkantinen kirja

143,50 €

PELEGRINO O EL ARTE DE VIVIR Y SOBREVIVIR EN LA CALLE

Martínez; J. Carlos
Editorial Dilema (2007)
Pehmeäkantinen kirja

40,60 €

LOS REBELDES VENCIDOS: CEDILLO CONTRA EL ESTADO CARDENISTA

Carlos Mart-Nez Assad; Eduardo J. Correa; Carlos R. Martinez Assad
FONDO DE CULTURA ECONOMICA (2010)
Pehmeäkantinen kirja

45,50 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - SECOND INTERNATIONAL CONFERENCE, 2015

Francisco J. Martínez-López; Juan Carlos Gázquez-Abad; Raj Sethuraman
Springer International Publishing AG (2015)
Pehmeäkantinen kirja

101,40 €

EL ARQUITECTO PRÁCTICO

IRISARRI MARTINEZ; CARLOS J.
UNIVERISAD EUROPEA (2017)
Pehmeäkantinen kirja

18,70 €

NATIONAL BRANDS AND PRIVATE LABELS IN RETAILING - FIRST INTERNATIONAL SYMPOSIUM NB&PL, BARCELONA, JUNE 2014

Juan Carlos Gázquez-Abad; Francisco J. Martínez-López; Irene Esteban-Millat; Juan Antonio Mondéjar-Jiménez
Springer International Publishing AG (2014)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - SEVENTH INTERNATIONAL CONFERENCE, 2020

Francisco J. Martinez-Lopez; Juan Carlos Gázquez-Abad; Els Breugelmans
Springer Nature Switzerland AG (2020)
Pehmeäkantinen kirja

125,70 €

EL ARQUITECTO EN PERSPECTIVA

IRISARRI MARTINEZ; CARLOS J.
ASIMETRICAS EDICIONES (2019)

11,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING - EIGHTH INTERNATIONAL CONFERENCE, 2021

Francisco J. Martínez-López; Juan Carlos Gázquez-Abad
Springer Nature Switzerland AG (2021)
Kovakantinen kirja

134,60 €

Hae lisää...

Advances in National Brand and Private Label Marketing - Third International Conference, 2016

Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Els Gijsbrecht

101,40 €

Springer International Publishing AG
Sivumäärä: 161 sivua
Asu: Pehmeäkantinen kirja
Painos: 1st ed. 2016
Julkaisuvuosi: 2016, 07.06.2016 (lisätietoa)
Kieli: Englanti
Tuotesarja: Springer Proceedings in Business and Economics

This book presents the latest research on national brand and private label marketing, in the form of original, rigorous and relevant contributions from the 2016 National Brands and Private Label Marketing conference in Barcelona. It covers retailing-related topics, such as brand naming and packaging decisions, price elasticity, positioning, branding, consumer behavior, economic crisis, strategies in growth, and mature private labels.

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