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Babita Singla | Akateeminen Kirjakauppa

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Omnichannel Approach to Co-Creating Customer Experiences Through Metaverse Platforms
Babita Singla; Kumar Shalender; Nripendra Singh
IGI Global (2024)
Kovakantinen kirja
317,60
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Creator's Economy in Metaverse Platforms - Empowering Stakeholders Through Omnichannel Approach
Babita Singla; Kumar Shalender; Nripendra Singh
IGI Global (2024)
Kovakantinen kirja
351,00
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Applications of Neuromarketing in the Metaverse
Monika Gupta; Kumar Shalender; Babita Singla; Nripendra Singh
IGI Global (2023)
Pehmeäkantinen kirja
217,30
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Applications of Neuromarketing in the Metaverse
Monika Gupta; Kumar Shalender; Babita Singla; Nripendra Singh
IGI Global (2023)
Kovakantinen kirja
284,70
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Digital Technologies, Ethics, and Decentralization in the Digital Era
Balraj Verma; Babita Singla; Amit Mittal
IGI Global (2024)
Kovakantinen kirja
352,60
Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
Omnichannel Approach to Co-Creating Customer Experiences Through Metaverse Platforms
317,60 €
IGI Global
Sivumäärä: 223 sivua
Asu: Kovakantinen kirja
Julkaisuvuosi: 2024, 31.03.2024 (lisätietoa)
Kieli: Englanti
Academia is grappling with a pressing challenge in the 21st century that mirrors the seismic shifts taking place in the business world. These two sides of one issue are both asking the same question; how can we seamlessly incorporate metaverse platforms into the complex web of omnichannel business models? Scholars and academics are confronted with the urgent need to understand and adapt to this new digital frontier. With the rise of metaverse technologies, the boundaries between physical and virtual realms are blurring, making it increasingly vital for scholars to bridge the gap between theory and practical application. This challenge not only touches on the fields of marketing, finance, HR, supply chain, and economics but also extends to the broader implications for industries and customer experiences as we know them. At the forefront of addressing this formidable challenge is Omnichannel Approach to Co-Creating Customer Experiences Through Metaverse Platforms. This groundbreaking book tackles this pressing issue head-on, offering a comprehensive solution to the challenges that academic scholars face. By providing a holistic perspective that covers a multitude of disciplines, the book demystifies the complexities of integrating metaverse platforms into omnichannel business models. It offers a roadmap, not only for understanding these emerging technologies but also for harnessing their transformative power to create immersive and empowered customer experiences. The primary objective of this book is to serve as a knowledge bridge, connecting scholars, practitioners, and policymakers to the metaverse's potential. It analyzes, evaluates, and recommends the strategic use of metaverse platforms across various industrial sectors. Moreover, the book goes beyond theoretical discussions, providing practical insights for delivering superior customer experiences in a digital environment. As the digital landscape continues to evolve, Omnichannel Approach to Co-Creating Customer Experiences Through Metaverse Platforms stands as a critical resource, guiding scholars to not only understand but to actively shape the future of business. In doing so, it enables a win-win situation for all stakeholders, from customers to policymakers, in an increasingly digital-centric world.

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Tilaustuote | Arvioimme, että tuote lähetetään meiltä noin 3-4 viikossa. | Tilaa jouluksi viimeistään 27.11.2024
Myymäläsaatavuus
Helsinki
Tapiola
Turku
Tampere
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ISBN:
9798369318669
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