Renewing the Christian voice, conscience, and imagination so that we can become compelling witnesses of the Gospel in today's culture.

Christianity has an image problem. While the culture we inhabit presents us with an increasingly anti-Christian and disenchanted position, the church in the West has not helped its case by becoming anti-intellectual, fragmented, and out of touch with the relevancy of Jesus to all aspects of contemporary life.

The muting of the Christian voice, its imagination, and its collective conscience have diminished the prospect of having a genuine missionary encounter with others today.

Cultural apologetics attempts to demonstrate not only the truth of the Gospel but also its desirability by reestablishing Christianity as the answer that satisfies our three universal human longings—truth, goodness, and beauty.

In Cultural Apologetics, philosopher and professor Paul Gould sets forth a fresh and uplifting model for cultural engagement—rooted in the biblical account of Paul's speech in Athens—which details practical steps for establishing Christianity as both true and beautiful, reasonable and satisfying.

You'll be introduced to:



The idea of cultural apologetics as distinct from traditional apologetics.
The path from disenchantment with how we understand reality to re-enchantment with the reality of the spiritual nature of things.
The practical tools of good cultural engagement: conscience, reason, and imagination.

Equip yourself to see, and help others see, the world as it is through the lens of the Spirit—deeply beautiful, mysterious, and sacred. With creative insights, Cultural Apologetics prepares readers to share a vision of the Christian faith that is both plausible and desirable, offering clarity for those who have become disoriented in the haze of modern Western culture.

Foreword by: J. P. Moreland