Geoffrey G. Parker; Harvard Business Review; Karim R. Lakhani; Marco Iansiti; Marshall W. van Alstyne Harvard Business Review Press (2020) Pehmeäkantinen kirja
For a long time agriculture and rural life were dismissed by many contemporaries as irrelevant or old-fashioned. Contrasted with cities as centers of intellectual debate and political decision-making, the countryside seemed to be becoming increasingly irrelevant. Today, politicians in many European countries are starting to understand that the neglect of the countryside has created grave problems. Similarly, historians are remembering that European history in the twentieth century was strongly influenced by problems connected to the production of food, access to natural resources, land rights, and the political representation and activism of rural populations. Hence, the handbook offers an overview of historical knowledge on a variety of topics related to the land. It does so through a distinctly activity-centric and genuinely European perspective. Rather than comparing different national approaches to living with the land, the different chapters focus on particular activities – from measuring to settling the land, from producing and selling food to improving agronomic knowledge, from organizing rural life to challenging political structures in the countryside. Furthermore, the handbook overcomes the traditional division between East and West, North and South, by embracing a transregional approach that allows readers to gain an understanding of similarities and differences across national and ideological borders in twentieth-century Europe.