Tekijä: Wendy Gay Pearson; Susan Knabe Kustantaja: Wilfrid Laurier University Press (2014) Saatavuus: | Arvioimme, että tuote lähetetään meiltä noin 1-3 viikossa
Tekijä: J.D. Pearson; Ann Walsh; Wolfgang Behn; G.J. Roper; Heather Bleaney (C.H.); Susan Sinclair; Pablo Garcia Suarez Kustantaja: Brill (2015) Saatavuus: Ei tiedossa
Tekijä: J.D. Pearson; Ann Walsh; Wolfgang Behn; G.J. Roper; Heather Bleaney (C.H.); Susan Sinclair; Pablo Garcia Suarez; Schwarb Kustantaja: Brill (2017) Saatavuus: Ei tiedossa
Tekijä: J.D. Pearson; Ann Walsh; Wolfgang Behn; G.J. Roper; Heather Bleaney (C.H.); Susan Sinclair; Pablo García Suárez; Schwarb Kustantaja: Brill (2018) Saatavuus: Selvityksessä
Tekijä: J.D. Pearson; Ann Walsh; Wolfgang Behn; G.J. Roper; Heather Bleaney (C.H.); Susan Sinclair; Pablo García Suárez; Schwarb Kustantaja: Brill (2020) Saatavuus: Noin 13-16 arkipäivää
Tekijä: J.D. Pearson; Ann Walsh; Wolfgang Behn; G.J. Roper; Heather Bleaney (C.H.); Susan Sinclair; Pablo García Suárez; Schwarb Kustantaja: Brill (2022) Saatavuus: Selvityksessä
Taylor & Francis Ltd Sivumäärä: 174 sivua Asu: Pehmeäkantinen kirja Julkaisuvuosi: 2021, 15.09.2021 (lisätietoa) Kieli: Englanti
Social media has many advantages for professional communication – but it also carries considerable risks, including legal pitfalls. This book equips students and communication professionals with the knowledge and skills to help minimise the risks that can arise when they post or host on social media.
It offers them strategies for taking advantage of the opportunities of social media while also navigating the ethical, legal, and organisational risks that can lead to audience outrage, brand damage, expensive litigation and communication crises. The book uses stakeholder theory and risk analysis tools to anticipate, identify, address and balance these opportunities and risks. It takes a global approach to risk and social media law, drawing on fascinating case studies from key international jurisdictions to explain and illustrate the basic principles.
Whether you are a corporate communicator, social media manager, journalist, marketer, blogger or student you will find this book an essential addition to your professional library as the first reference point when social media and legal risks arise.
