Robert Gross | Akateeminen Kirjakauppa

When managing cross-culturally in a polarized world, recognizing similarities between people and establishing common ground can be key to success. This book argues that despite differences in language, political systems, income levels, and other factors, people are people.

There is no doubt that cultural differences should be understood and appreciated, not only because this is the right thing to do in a multicultural world, but because failure to understand these differences when doing business can result in costly mistakes. But when managing people, what matters most is showing respect and interest – because what motivates (and de-motivates) is the same regardless of cultural background. This book explains and illustrates eight themes in which people are very similar across cultures, including trust, fairness, integrity, and, though often overlooked in an organizational context, the reasons why people work.

Business leaders, human resource professionals, organizational consultants, and students in these fields will appreciate this fresh perspective on people management, and the mini-cases and interviews with senior executives provide inspiring real-world examples.