Rach Chang | Akateeminen Kirjakauppa

The globalization phenomenon is responsible in bringing to the organizational
environment an even greater exposure to diversified national cultures.
Despite the tendence in homogenizing cultures, each of them is unique and
sometimes not fully understood by others due to different perceptions and
interpretations about the world facts. Not rare, this process leads to misunderstanding
and stereotyping among team members. Companies worldwide
are even more looking for collaborators with the right set of skills to deal
with multicultural aspects. The Brazilian author Rachel Chang presents an
overview about national and organizational cultural concerns by using examples
from different cultures and mindsets. Moreover, she discusses about her
survey conducted at a transactional company located in Munich, Germany,
which resulted in a job-profile model for cross-cultural teamwork. This book
is mainly recommended for readers interested in multiculturally and international
management themes, as collaborators of transactional companies, professors
and students.