James C. McCroskey; etc.; USA), John A. Daly (University of Texas,; USA), Matthew M. Martin (West Virginia, University; M USA) Hampton Press (1998) Pehmeäkantinen kirja
Taylor & Francis Inc Sivumäärä: 352 sivua Asu: Pehmeäkantinen kirja Painos: 9th New edition Julkaisuvuosi: 2005, 10.06.2005 (lisätietoa) Kieli: Englanti
An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication.
This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.