Mäkipää Marko | Akateeminen Kirjakauppa

In this publication, seven articles by twelve prominent authors are presented. The papers approach mass customization from different points of view, ranging from customization of project management and information systems design to intelligent clothing and industrial training, each making a valuable contribution to the development of the Mass Customization blueprint. Readers will find that these articles provide a comprehensive and up-to-the-minute insight into the world of mass customizing, reflecting the authors’ expertise in the area.