Alan Wortman | Akateeminen Kirjakauppa

The updated edition of the complete resource for a successful career in hotel and lodging management Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments.

This updated Second Edition presents:



New, completely updated chapters on human resources and the sales and marketing departments
Up-to-date case studies reflecting the latest management trends and issues
Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels
New sections on yield management, lodging environments, franchise companies, and management organizations

Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.