The book The Possibilities of Vegetarian Hospitality: How to Develop the Niche throws light on the various ways in which the hospitality sector can promote vegetarianism and base itself upon the concept. It helps the readers find ways in which they can kick off their hospitality ideas with vegetarianism as well. The book cites various examples to show that veganism is on a rise and that many parts of the hospitality sector are embracing the idea and building their business models on the basis of it. It also informs the people about the way in which they can sell the idea of vegetarianism to boost their hospitality business.